Welcome back to pokeintheear.com! (finally!)

pexels-photo-125457Photo by Mabel Amber from Pexels https://www.pexels.com/photo/nature-sky-sunny-clouds-125457/

Looks like WordPress, Hover, and Squarespace have made nice and my web addy now happily redirects to the new home. Took some time, but I have to say that WordPress made it pretty easy to accomplish.

Okay, so with a ‘new’ site comes a new post: a ‘What I Did Over My Summer Vacation’ catchup piece. Enjoy. 🙂

So the new Course here at EduCorp® is running smoothly, and my cadre of engineers are doing surprisingly well mixing a song over a few weeks, and then trying their hands at mastering for the remaining fortnight. Of course there are the usual suspects of mixing solely on headphones so the bass is close to nonexistant (they get decent monitors as a part of the program, btw), and many of them are pushing the highs to swishy, eardrum-dissolving nastiness (all hail the EDM 10k Bubble!). And there are also still a few who believe that hypercompression and pushing the bus processing into sausage-factory mode is the way  great songs are made.

But in all honesty, I am amazed that most of them keep the levels pretty low and the dynamics mostly intact for their mixes. It’s the vast majority of what I get back.

Since we are the second to last class in the Program, I know they have some experience doing what I’m asking them to (they even get a passing glimpse at mastering half way through) and my being the Top Banana in the Shock Department, banging the drum for LU and Dynamics, and chanting ‘Death to Overcompression’ at every company function has (hopefully) pushed the needle with some of my colleagues into understanding the absolute necessity of bringing music back to a listenable (dare I say ‘enjoyable’?) state again.

And from the back end of it all, I can say that it looks like it’s working…

Mastering is a completely different animal though, and although I continue with the ‘Experiment Fail Learn Repeat’ model that I use with mixing, even passing expecations of making one of them persue mastering as a career choice is limited at best and wishful thinking at most. I try to demystify the process, show them the very basics of how to do it (with limited processing – the ‘Old School Way’), and what the outcomes should be in case they have to do it themselves. The Prime Directives are always first, always get a Mastering Engineer and second, if you have to master it yourself then keep the artists intent as gold and just make it sound the best it can. Simple and honest. Thanks per usual to Saint Ian for showing me the way forward on this. 🙂

And they’ve all been doing a seriously great job here. After letting them go crazy with whatever they want on the first pass, the second try after they see that just simple gain, EQ, and compression are all they (mostly) need is eye opening, and the very definition of ‘less is more’.

For those interested, I’m enforcing the -1.0 dbTPFS point for secondary (corrected) mix and master peak levels, and have settled on the -14 to -16 LUFS range (Integrated) for overall level. Saint Ian and Jon Tidey just did a podcast on mixing for LU where they say that -14 is *not* the level to aim for, but my reasoning is 1) we are only working on a single song destined for streaming (a.k.a ‘single’) and 2) we are still getting students up to speed with the LU concept. My cohorts here at EduCorp® are using -16 LUFS for their delivery specs, and I want to keep that familarity but also allow them to ‘stretch’ a bit by beign able to take the overall loudness up a few dBLU if they choose. Just that ability can show them how to change as specifications and standards so often do. Once you understand the rules of the game and how to get there (good metering and lots of listening) you can take the level to wherever it needs to go. As this will fluctuate a bit more before it settles into a ‘standard’, working at a unified target level across an entire program helps retention. And as that ‘standard’ moves, we can just as easily. 🙂

Again, I’m super impressed with how the course is doing, and just how dedicated and determined the students are. I am expecting great things from a lot of them, and hope to be hat-tipping a few of them here in the coming months and years.

That’s all for now everyone. I’m off to do a bit of maintenance and backup and then take a stab at trying a bunch of these new software goodies I’ve acquired over the past few months. Now that my ‘cold, flu, and busy season’ is over I’ve got a bit of time to catch up on technology.

Welcome back!




Holy Cats, Is It Really February?

Because I just realized that I haven’t put anything up here in a while… These things happen when you’re CrazyBusy® and life just gets in the way.

Just upped the WP account and should have the old domain directed to here very shortly. The old APITE Squarespace account should be lapsed by now, and the last time I checked it it over the Holidaze® it showed the same nagging security error… Urgh.

Since I wrangled the domain from SS over to Hover I thought everything was good to go, but wound up spending countless hours digging through small mountains of FAQ’s and User Tips trying to get both companies to talk nicely with each other. But one (or both) of them just didn’t like the fact that one was holding the Domain Name and the other was just harboring the data. Hover made the Domain transfer process cheap and cheerful, but I have to say that once they had it is when all the chaos ensued.

I am hoping that WordPress can make this work again, and this is not one of those ‘hidden features’ of Squarespace. We should know in about a week…

I am planning on moving some of the old APITE material here, but a lot has changed with LUFS and Dynamics and Streaming over the past several months so I might have to revisit some of the posts and update as necessary. With the new Course well underway and our CrazyBusy® season coming to a close here at EduCorp®, I am really comping at the bit to get things back into a groove here at APITE. 🙂

I also have a few more Dynamics Check videos that never made it to the old site, but with some of these new changes to ‘The LUFS Standard’ I may have to start from scratch there… I’ve acquired some new measurement tools and quite a few audio tech upgrades since the last posted one and I think these may make for some better understanding of the changing streaming landscape and why we need it.

Oh, and one last thing – still working on the podcast, and will of course drop the info once we get it out for public consumption.

Okay, that’s it for now. Just wanted to let everyone know I’m still here, and getting things moving forward.



‘Musical Gifts’ for the 2017 Holidaze® Season

(or, horrible presents for the sonically-inclined people you probably know)

Ah, the Holidaze® Season is upon us. Like the year hasen’t been a big load of horse hockey so far… 🙂

This post was inspired by @drewtoothpaste‘s hilarious site The Worst Things For Sale which chronicles the most insipid things you can purchase on Amazon. As best as I could find, all of these gems are available to purchase from ‘The Everything Store’ and might be just the thing for that special Muso you love, despise, or just can’t afford to buy what they really want. Just don’t blame me for any band breakups, personal breakups, or commercial breakups.

With that said, let’s see the atrocities for 2017:


Guitarists always need picks. Even though they usually have a case full of them or just scour the stage to see what the opening act left behind, this Michigan J Frog pick is what that special guit-picker in your life really needs – a plectrum that is constructed out of ‘solid brass’ and ‘etched using a chemical process’. In all honesty you could probably buy a few thousand from the local music shop for the price of this one, but remember that those probably won’t be constructed from ‘solid brass’ or ‘etched using a chemical process’, although you’d be right to assume they probably are.

If you need clarity on exactly who is ‘chemically etched’ on this particular pick, go here.


Accordions are frickin’ expensive. And if you know someone who plays one, they probably have one (if not dozens of them) already. So why not get them a reminder of the fact that they do play the accordion by getting them a 1/6th scale model (complete with case!) of an actual accordion that doesn’t make a sound. Now if only the real thing didn’t…


This 110% Guranteed Nightmare Fuel Nutcracker is a true ‘classic’ in both type and genre, and will fill your home with whimsical glee during those gloomy winter months when no matter how much aluminum foil you put on the windows, it’s still gonna be a Blue Christmas. Bonus points if you noticed the strange growth on its ‘hand’ and understood its significance. If you can figure out why it seems to be facing inward please let me know.


Number Nine on our list is sadly not a Beatles reference. It does, however, have relevance to the Fab Four for being the sound originally chosen to end A Day In The Life. But hey, at least that pickup is ‘professional grade‘ and it’s proudly Made in the USA! Since it’s out of stock, I have no idea how much this costs, but I’d bet you could make one for less than $3 with only a couple of trips to Dollar Stores. Cheapskate.


Seriously? Kid, if your Grandma is chillin’ to Rap Caviar then she don’t need no damn translation. But if she finds out you also bought the “Frequently bought together” bundle then you should be seriously concerned about where she’s gonna put that Amazon Echo you got her last year.

7For the trendy Audio Connoisseur on your list, this overpriced landfill magnet is truly the greatest, most-bestest way vinyl junkies can keep their souvenir conversation pieces lint, dust, and grit-free. I’m surprised that no one has come up with a way to make the dust jackets lint, dust, and grit-free, since those are the actual things that gather lint, dust, and grit whilst their inner contents remain in pristine condition due to lack of use. Act fast though – these are Limited Edition…


This complete waste of human engineering is the most expensive item on this list. But to play Devil’s Advocate, it will totally keep your near-obsolete, laser-kissed physical media in absolute tip-top working condition. I keenly remember when I finally gave in to digital and totally destroyed all my CD’s because I couldn’t keep them from getting magnetized.

And such a breeze to operate with only two buttons: ‘Power’ and ‘Erase’. Erase?


The Audacity!

For Music Geeks like myself, having really good audio software is not only a necessity, but our way of contributing to the national economy. For in a world where music software can cost hundreds or even thousands of dollars, I was truly amazed at how cheap this software was for its power and capability. Just looky what it can do:

  • You can cut, copy and paste parts of recordings and then add effects like echo, amplification and noise reduction. You can also do many extras like : Trim the silence off the beginning and end of audio files. Fade-in and fade-out of music files. Adjust audio volume levels and amplify and equalize effects.
  • Record Live Audio. Audacity records from any audio source that can be plugged into your computer: live performances, interviews, radio, vinyl records, LP, tape players, microphones, mixers, electronic instruments.
  • Restore vinyl records, tapes into digital recordings or CDs.
  • Record Live Audio / Streaming Audio / Whatever Playing on the Computer
  • Supports many Audio and Music File Formats including Ogg Vorbis, MP3, WAV, AIFF, GSM WAV, MP2, M4A, WMA, AC3, ARM, FLAC and many more

Someone could gain a lot of favor in the music community by offering this type of software cheaper, or even better yet, for free.


Not sure about all of you, but I for one am sick and tired of my precious cowbells being hit on, dinged around, and dented up. Thankfully, Latin Percussion has me covered, and quite literally at that. It’s features, you ask?

  • Nylon pouch with drawstring
  • Holds and protects cowbell and beater
  • Black

These are Modern Times, I tell you.

Screen Shot 2017-12-12 at 3.23.18 PM

This hopefully flame-retardant ditty is not only a knee-slapper, but also has a twinge of Holiday relatedness to it. Double-plus bonus points for not only copping Kanye’s specs, but his dejected look as well.

I thought about buying one of these, but unfortunately didn’t seem to fit into one of their cateories of people who would enjoy it the most:

  • This funny t-shirt that says ‘Photosynthesis Synthesizer 80’s Keyboard Music Pun’ is the perfect shirt for trippy psychedelic lovers! It makes a great gift for any birthday, Christmas, graduation or gift giving occasion!
  • People who love kids children, punk goth emo, chemistry, trippy psychedelic, vintage retro are sure to love tee shirt. These are awesome shirts with cool pun, abstract, girlfriend, awesome, joke, sarcasm, cute, trippy psychedelic, boyfriend, cool themes.


We’re getting close to the end here, and if there’s anything that’s missing from this list is some kind of actual noise-making thingamadoodle. Yes, I know I linked to an Electric Kazoo above, but that’s Currently Unavailable, dammit. So to make up for that I present you with this quasi-NSFW looking stick that quacks. That’s right – quacks.

But fear not if you happen to be the type that is all-too-easily weirded out by quacking noises, because they make one that sounds like a canary too. Mark my words that future generations will covet these once some EDM producer makes an entire full-length out of quacking noises and canary tweets. Better grab several now before the Ebayers get hip.

Screen Shot 2017-12-12 at 3.39.54 PM

And the Top Prize goes to this underrated kitchen utility specially designed for the Phat Beatmaker who can not only drop some serious Trap Boom, but also whip up a mess of Phat Beets for pre- or post-gig culinary shindigs. Since most Kitchen Deejays and Producers live in constant dread of not only being eminently fashionable but also about getting their eminent fashions soiled during this process, this apron features a ‘Unique Process Using Eco-Friendly Ink Ensures Vibrant, Long Lasting Print’ and is ‘Made Using Heavyweight Cotton, Pre-shrunk and Brushed for a More Luxorious Feel’, so you can ‘cook’ in style and comfort. Can also be used in a pinch as that ‘Saucy LBD’ for Holiday parties or club nights.

What’s that you say? Chicago House is more your style? Gotcha covered.

As a hat tip to Drew, I couldn’t let this pass by if you haven’t seen it on his site. Besides, it gives me one more Kanye swipe:


Happy Holidaze® Everyone!

The Theatre of the Mind

Happy Post-Thanksgiving everyone! Hope yours was deliciously food-comatastic and every conversation was thought-provoking and positive. 🙂

Every Thanksgiving I have to watch ‘Turkeys Away’ from the classic TV show WKRP In Cincinnati. Much like the MST3K Turkey Day Marathon has become, it’s a holiday classic before the traditional holiday classics, and something to put a lot of giggles into your day while waiting for the graze-fest to begin.

After I watched the episode (and man is it still a laugh riot after almost 40 years) I did a bit of a deep-dive into some WKRP history and trivia and in the process found something very cool: http://wkrp-relived.blogspot.com. Roy Penney goes episode-by-episode of the Complete Box Set DVD’s, does a quick rundown for the uninitiated, and adds some analysis and twinkly-eyed nostalgia for those in the know. This is another reason why the Interwebz® are worth rooting around every so often to find the gems in the ever-growing pile of dirt.

Anyway, as I was looking up his account of the Turkeys Away episode, I found this statement:

“The second important aspect is that the magic of this episode mirrors the magic of radio itself: it’s all about the theatre of the mind. Radio is a medium that paints pictures with words. We see it performed in spectacular fashion on three separate occasions, kicking off the second half of the show.”

Wow. Never thought of this before, and as an Old Time Radio nerd I really should have. In that sentence he encapsulated why I have loved this show after all these years, and have always considered it one of the best television programs both written and performed. So I popped in one of my AirPods, cued up Turkeys Away, and just listened to it as I would any other OTR show, and it totally works as an audiocast.

Yeah, there are a few sight gags that get lost in translation, but to hear a show that was designed for a purely visual medium work comedically as audio alone is a testament to the producers, writers, and the actors. I can’t tell you if that was the idea the writers had initially, but if it was then it’s sheer genius. Even if it wasn’t intentional, it’s still an impressive feat and just fills my mind with ideas on how I can implement this into what I do in Audioland. And of course, now I have to see how well some of the other episodes (and possibly any other series’ as well) work as ‘radioplays’. Like I don’t have enough to do already… 🙂

Regardless, it just fortifies the concept of ‘The Theatre of the Mind’ and why I am so compelled towards creating and manipulating music and sound. Not only because of the camaraderie and creativity, but because it’s such a perfect way to impact the most powerful resource we have as emotional beings – our imaginations. Being able to turn physical auditory vibrations into feelings of deep sadness, resounding joy, or unseen landscapes full of awe and wonder is a positively magical thing. Arthur William Edgar O’Shaughnessy so eloquently put this into words some 150 years ago:

”We are the music-makers,

And we are the dreamers of dreams,

Wandering by lone sea-breakers,

And sitting by desolate streams.

World-losers and world-forsakers,

Upon whom the pale moon gleams;

Yet we are the movers and shakers,

Of the world forever, it seems.

With wonderful deathless ditties

We build up the world’s great cities,

And out of a fabulous story

We fashion an empire’s glory:

One man with a dream, at pleasure,

Shall go forth and conquer a crown;

And three with a new song’s measure

Can trample an empire down.

We, in the ages lying

In the buried past of the earth,

Built Nineveh with our sighing,

And Babel itself with our mirth;

And o’erthrew them with prophesying

To the old of the new world’s worth;

For each age is a dream that is dying,

Or one that is coming to birth.”

Our world here in music and sound is a powerful force, so how are you going to affect people with your Theatre of the Mind today?

Light At The End Of The Tunnel

I have exactly a week before my new course ‘goes live’, so this past weekend I wanted to take a bit of a break before diving into ‘full panic mode’ Monday morning. Okay, most of the course is done so it won’t be a total panic, and thankfully I can see light at the end of the tunnel…

This break could not have come at a better time. (Saint) Ian Shepherd dropped a new The Mastering Show podcast with Grimm Audio’s Eelco Grimm on the problem with Loudness Normalization and Tidal’s solution to it. It had so much great info that I listened to it three times, and pondered and researched the info on it all weekend.

It’s a must-listen for everyone interested in this, and the links to Eelco’s white paper (and the initial consensus over at the Music Loudness Alliance – both linked below) are great reading on what is quite likely the turning point for Loudness Normalization for music, and inevitably all streaming media to boot.

It brings up the concept of Album Normalization (which is something I hadn’t really considered in today’s singles-driven marketplace) as well as the difference and general public reaction to Track- versus Album-based Loudness Management. Just so much awesome info…

The fact that they also talk about normalization for all streaming media (as well as mobile devices themselves) is particularly relevant, as I’ve been thinking a lot about this since I discovered LUFS and Loudness Normalization. Glad to know I’m not alone here.

As an avid podcast devotee (as well as a creator and editor), I truly hate scrambling for volume not only for every podcast production – but even different episodes of the same podcast. It’s something we need to look into as an industry, so it’s quickly becoming my new soapbox. 🙂

I can also say the same thing for Netflix, Hulu, and other online video streaming services. Broadcast is normalized by law, but streaming services are not. This will need to change too.

One of the best takeaways from the episode is that once the ball gets rolling online the other players hate to be left out. This is where the Turning Point for Volume Normalization will happen and currently it looks like Tidal is leading the way. The others will follow quickly.

There is Light at the End of the Tunnel.

Podcast: http://themasteringshow.com/episode-41/

Eelco’s White Paper: https://octo.hku.nl/octo/repository/getfile?id=qLlZPGSVXFM

Music Loudness Alliance’s initial White Paper on Loudness Normalization: https://octo.hku.nl/octo/repository/getfile?id=qLlZPGSVXFM




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